Privacy Policy

Data Controller

The data controller for personal data collected on purplsoft.com is:

• PURPLSOFT — SASU (Simplified Joint-Stock Company with Sole Shareholder), €5,000.00
• SIRET : 943 729 061 00011
• Lyon, France
• Email : contact@purplsoft.com

Data Collected

When using purplsoft.com, the following data may be collected:

• Navigation data (anonymous) : pages visited, visit duration, traffic source, device type. This data is collected anonymously via a cookieless analytics tool, without individual identification or IP address storage.
• Navigation data (analytics) : Google Analytics 4 with Consent Mode v2 is integrated into the website. If you accept analytics cookies, GA4 collects detailed navigation data (page views, interactions, traffic source, device type) with anonymized IP addresses (legal basis: consent). If you refuse, anonymous cookieless pings are sent to Google for aggregated statistical modeling, without individual identification.
• Contact form data : name, email address, subject and message. This data is voluntarily provided by the user, transmitted via the Formspree service (Formspree Inc., United States) and used solely to respond to the request.

Processing Purposes

• Anonymous visitor statistics : understanding website audience and improving content (legal basis: legitimate interest).
• Detailed visitor statistics (Google Analytics 4) : in-depth traffic analysis, only if you accept analytics cookies (legal basis: consent).
• Responding to contact requests : processing messages sent via the contact form (legal basis: user consent).

Data Retention

• Navigation data (anonymous) : aggregated and anonymous, retained indefinitely (no personal data).
• Navigation data (Google Analytics 4) : retained 14 months by Google, then automatically deleted.
• Contact data : retained for 12 months after the last exchange, then deleted.
• Server logs : retained 12 months maximum, IP addresses anonymized after 90 days.

Cookies

The main audience measurement is performed by a tool that does not set any cookies and does not collect any personal data.

Additionally, the website uses Google Analytics 4 with Google Consent Mode v2 for traffic analysis. This service sets analytics cookies only after your explicit consent. If you refuse, no cookies are set; however, anonymous cookieless pings are sent to Google for aggregated statistical modeling, without individual identification.

You can change your preferences at any time.

Manage my cookies

Your Rights

In accordance with the General Data Protection Regulation (GDPR), you have the following rights:

• Right of access to your personal data
• Right of rectification
• Right of erasure ("right to be forgotten")
• Right to restriction of processing
• Right to data portability
• Right to object to processing
• Right to withdraw your consent at any time

To exercise these rights, contact us at: contact@purplsoft.com. We commit to responding within one month.

In case of difficulty, you may file a complaint with the CNIL (www.cnil.fr).

Data Transfers Outside the EU

Data collected on the website is hosted in France (OVH SAS, Roubaix).

Google Analytics 4 (Google LLC, United States) processes navigation data. Whether you accept or refuse analytics cookies, minimal data (anonymous cookieless pings) is transferred to Google for statistical modeling. If you accept, detailed navigation data is also collected. These transfers are governed by the EU-US Data Privacy Framework (European Commission adequacy decision of July 10, 2023), to which Google is certified.

Formspree Inc. (United States) processes data submitted via the contact form (name, email, subject, message). These transfers are also governed by the EU-US Data Privacy Framework. Formspree acts as a data processor and only retains data for the time necessary for email transmission to the data controller.

Policy Changes

PURPLSOFT reserves the right to modify this privacy policy at any time. The last update date is indicated below. We invite you to consult this page regularly.